Measuring Success

Export Financial Incentives and Most Common Metrics


Desired Business Outcomes for Export Promotion

  • Total value of new exports
  •  Share of SMEs that export
  •  Total number of jobs supported by increased export sales

Export Grants and Incentives: Output Success Indicators

Metrics benchmark performance and drive improvements in the activities that a community undertakes. Following are the most common output metrics used to measure results for key categories of activities.  Practitioners may use these as a starting point to guide the selection of metrics that matter for their efforts.

Provide grants to support export activity

  • Number of grant applications
  • Number of grant recipients

Connect exporters to financing programs

  • Number of loan applicants
  • Number of firms receiving loans supported by SBA/ExIm or other financing programs
  • Number of firms obtaining credit insurance